How Video Content Can Transform Nonprofit Initiatives
Video content, with its combination of moving images, sound, and narration, has the unique ability to transport viewers into the heart of a story. It allows nonprofit organizations to showcase the real-world challenges and triumphs of those they serve. When audiences witness the faces and hear the voices of individuals affected by a cause, they are more likely to empathize with their struggles and feel a strong desire to help.
Marketing and Communications for a Not-for Profit
Marketing and Communications have always been vital to an organization’s success. As ways to communicate in the modern digital world multiply, that importance is only growing. In this guest blog, Caitlin Simpson, Communications & Marketing Coordinator at The Catalyst Group, looks at marketing and communications in the nonprofit sector and what an organization needs for success.