Telling Your Organization's Story
At the core of many not-for-profits is empathy, compassion, and community. Every Not-for-Profit has a story behind their cause. Telling a story in a compelling way will help solidify a cause, attract donors, and position an organization strongly in their community. Donors are searching for meaning, and hearing the stories from not-for-profits helps them feel connected to the cause.
Marketing and Communications for a Not-for Profit
Marketing and Communications have always been vital to an organization’s success. As ways to communicate in the modern digital world multiply, that importance is only growing. In this guest blog, Caitlin Simpson, Communications & Marketing Coordinator at The Catalyst Group, looks at marketing and communications in the nonprofit sector and what an organization needs for success.